The Web3 era is dynamic and rapidly evolving, marked by constant change. In contrast to the internet era, where most collaborations were about technical exchanges and market connectivity—each party doing its own thing and finding a cooperation point to strike a deal—Web3 introduces a completely different approach. A Web3 deal is not merely about linking technologies. It represents a deep ecological value partnership, where all parties become stakeholders in a shared future.
Let’s start by discussing the cooperation model. In the past, collaborations were often simple and straightforward—just a handshake and a signed agreement, and the deal was done. But today, Web3 strategic collaborations go beyond paper agreements. They are multidimensional and multifaceted, developing in a truly holistic manner. It’s like the craftwork of an old northern carpenter, who ensures every angle is covered and no detail is left behind.
For instance, a well-known public blockchain project recently teamed up with several Layer 2 solution providers. Their goal was simple: to make cross-chain transactions accessible to ordinary users, reducing costs to the level of a cheap street vendor. By sharing resources and setting common standards, they were able to cut cross-chain transaction costs by 60%. The entire ecosystem now resembles a smooth highway, with user experience improving significantly and transactions becoming more convenient. Everyone’s motivation to participate has grown.
At this point, it’s clear that ecological integration has become the “trump card” in Web3 cooperation. Data shows that successful ecological integration can boost partner user activity by over 30%. Take DeFi and GameFi collaborations, for example. Though these two sectors may seem completely unrelated, they’ve come together through token economies to provide users with fresh experiences and new scenarios. Both sides not only expand their user bases but also create unprecedented business models. Once the ecosystem is integrated, new opportunities emerge, and success becomes attainable.
Now, let’s talk about the underlying business models. It’s truly a case of “new wine in old bottles.” Traditional equity investments are declining, and token swap agreements are on the rise. In 2023, over 40% of Web3 collaborations were conducted through token swaps. This type of collaboration is similar to a game of Mahjong—everyone knows who has which tiles, when to play them, and how to best combine them. Token swaps essentially bind the interests of both parties through tokens, lowering the barriers to cooperation and enabling real-time interactions. For example, a leading exchange partnered with a DeFi protocol through token swaps and revenue sharing. Within the first month of cooperation, both sides achieved mutual success. This immediate payoff has made this cooperation model particularly attractive to many businesses.
However, the real challenge in Web3 deals lies in value assessment. Unlike traditional projects, the value of Web3 projects is often reflected in the interactions within the broader ecosystem and network effects, not just the numbers on a balance sheet. As a result, new assessment methods have emerged, focusing more on user growth potential, the sustainability of token economic models, and even cross-ecosystem synergies. Data shows that projects adopting this multidimensional assessment framework have a success rate that is 50% higher than those using traditional methods. In other words, Web3 cooperation is not just about numbers; it’s a deep reflection on the long-term development of the entire ecosystem.
Let’s also discuss governance mechanisms. Web3 decentralization has delivered a powerful blow to traditional corporate governance. In the past, decisions in companies were made by the boss with little input from the team. But Web3 has changed that. With smart contracts and automated governance, decision-making speed has increased dramatically, almost as if the fast-forward button were pressed. One Web3 project alliance was able to improve decision-making efficiency by 300% using this system. Not only does this make cooperation more efficient, but it also ensures that the interests of all parties are balanced. It’s like a group of large northern-style restaurants partnering, sharing responsibilities, and making decisions together to ensure business success.
In terms of implementation, agility and adaptability are like “twice-cooked pork,” able to adjust to environmental changes. Data shows that Web3 cooperation projects that adopt agile methods achieve goal completion rates 40% higher than traditional projects. In this fast-changing world, if a cooperation project can’t adjust in real-time, it’s heading for failure.
Finally, we must address risk management. In Web3 deals, risks are not just technical or market-related; there are also compliance and reputational risks to consider. These risks are like “time bombs,” potentially triggering catastrophic events at any moment. Therefore, leading projects are establishing multilayered risk control systems, including smart contract audits, fund security measures, and compliance evaluations. Practical experience shows that with these systems in place, the failure rate of cooperative projects can be reduced by more than 60%. It’s like installing “bulletproof glass” beforehand, ensuring that no harm comes your way.
Looking ahead, Web3 strategic cooperation will continue to deepen, with the emergence of cross-chain interoperability, decentralized governance models, and new value-capture mechanisms. By 2025, the scale of Web3 strategic cooperation is expected to grow fivefold, further propelling the industry forward.
For Web3 project teams, it is crucial to stay ahead of the curve, grasp key trends in collaboration, and not only focus on technical and governance synergies but also make long-term plans and manage risks effectively. A deep understanding of Web3’s unique properties is essential for staying grounded and achieving win-win outcomes in this fast-paced wave.
In conclusion, Web3 strategic cooperation has evolved from “one step at a time” into a journey of co-building an organic ecosystem. By leveraging diverse collaboration models to build a strong ecosystem, more value can be delivered to users while pushing the industry toward greater maturity.